Positive and Negative Punishment
Because of their use related to value judgments, the terms “positive” and “negative” are frequently misconstrued. In the social sciences, the use of “positive” and “negative” often refer to the presence or absence of a variable, respectively. Thus, positive punishment refers to the introduction of a stimulus and negative punishment refers to the removal of a stimulus. Both positive and negative forms of punishment purportedly achieve the same goal of behavioral change: specifically the extinguishing of an undesirable behavior.
Positive punishment refers to the introduction of some adverse or uncomfortable stimulus. The subject chooses either to endure the stimulus and continue the behavior or to avoid the stimulus by ceasing the behavior. With negative punishment, something perceived of as pleasurable is removed or taken away. The subject chooses either to adapt to the absence of the pleasant variable or extinguishes a behavior in order to retrieve the desired stimulus. In both cases, the individual experiences some kind of pain or discomfort due to the presence or absence of a variable.
Both positive and negative punishment have the potential to be effective, when the element that is being introduced or taken away evokes a significant enough response in the subject. Circumstances and individual differences are more important than whether to use one type of punishment or another. Furthermore, it is possible to use both positive and negative punishments concurrently to motivate a desired change in behavior.
Positive Punishment: Examples
Verbal Reprimand
Verbal reprimand is of the most common types of positive punishment. For verbal reprimand to work, the subject must respect the individual or group issuing the reprimand. Only if the child or adult subject cares what the other party thinks or how they will react will the person feel discomfort and perceive...
References
Kahan, D.M. (1998). Punishment incommensurability. Criminal Law Review 691(1997-1998).
Reed, C.G. & Godden, A.L. (1977). An experimental treatment using verbal punishment with two preschool stutterers. Journal of Fluency Disorders 2(3): 225-233.
Williams, K.D., Shore, W.J. & Grahe, J.E. (1998). The silent treatment. Group Processes & Intergroup Relations 1(2): 117-141.
Wright, C.N. & Roloff, M.E. (2009). Relational committment and the silent treatment. Communication Research Reports 26(1): 12-21.
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